Building a professional online presence can feel overwhelming, especially when you’re juggling the countless demands of running a business. If you’ve ever wondered how to make your brand stand out on ...

In October 2012, Facebook surpassed a big milestone when it recorded over 1 billion active monthly users. With 2.7 billion "likes" recorded on Facebook each day in 2012 (according to statistics ...

A Facebook Business Page is a free opportunity for businesses to increase brand awareness and generate sales on Facebook. To create a Facebook Business Page, simply log into your personal Facebook ...

Facebook is infamous for the numerous ways in which folks use — and misuse — the platform, from your uncle sharing conspiracy theories to your roommate selling your couch on Marketplace. There's one ...

You can create a Facebook business page to grow your brand and expand your reach. It's easy to customize your Facebook business page with photos, a call to action button, publishing tools, and more.

Facebook supports business accounts so that anyone who wants to create a Page or Ad but not a personal profile can still access the website. Business accounts are ...

Facebook's fan page feature lets users connect to organizations, institutions, groups and public figures by "liking" them. This feature helps an organization stay in touch with its customer or fan ...

In today’s increasingly digitalized world, the importance of maintaining a robust online presence for businesses, irrespective of their size or industry, cannot be overstated. Whether you’re a small ...

There are a variety of reasons why Red Bull has over 20 million Facebook fans, but one that surfaces to the top is their unapologetic “Like our Page, hint, hint” custom landing greeting. And while Red ...

Opening Your Facebook Page Start by logging into your Facebook account and going to the Page you manage. Only Page admins or editors can create polls, so make sure you are using the correct profile.

Forbes contributors publish independent expert analyses and insights. I study social business, collaboration, and digital innovation. After writing a couple of columns about the advantages of creating ...