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Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

A business plan is the first thing you’ll need when starting a business, but it can be tricky to know where to start. That’s why this guide will help you through the process step-by-step — whether you ...

When you're contemplating starting your own company, crafting a detailed financial document that outlines your strategy and long-term goals may not be at the top of your priority list, but it should ...

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A strong, well-thought-out business plan is crucial for a business's success. Without one, it's tough to maintain a vision of the future and what the next steps for your business should be. Think of ...

Your marketing plan states your overall objectives when it comes to target demographic, pricing and ultimately promotion. The promotional plan is part of the marketing plan. In fact, your marketing ...

Some entrepreneurs succeed without a business plan. With great timing, solid business skills, entrepreneurial drive, and a little luck, some founders build thriving businesses without ever creating ...

A market analysis is critical to a business plan. It helps you understand the buying habits of your target market. Many, or all, of the products featured on this page are from our advertising partners ...

Start your business plan with an introduction that gives a fair description of the current market and discusses current and possible future trends. Use statistics to support a niche your channel will ...

Business plans are often composed of four parts. There is typically an executive summary, a marketing plan, a management team description and a breakdown of company finances. When Apple’s Joanna ...