In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...

Business analytics is the not-so-secret sauce that helps businesses be successful. Business analytics can be used by companies in any industry to transform data into insights that help them solve ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

Part 1 of this series explores the technologies behind analyzing customer behaviors. Part 2 looks into the tools of business intelligence and Web analytics. Part 3 focuses on analytics tools for niche ...

The ability to analyze ever-growing volumes of data – data that’s increasingly scattered across hybrid-cloud and multi-cloud systems – is critical for businesses to remain competitive. Here are 10 ...

In today’s fast-paced business landscape, data-driven decision-making is essential for gaining a competitive advantage. The process of gathering and processing data is much easier with the aid of ...

There is a vast array of predictive analytics tools, but not all are created equal. Software differs widely in terms of capability and usability — not all solutions can address all types of advanced ...

Starting with the release of SAS 9.4 in June, businesses will be able to deploy SAS business analytics software in public cloud environments, such as Amazon Web Services and Rackspace, and within ...

LONDON--(BUSINESS WIRE)--According to the latest market research report released by Technavio, the global fintech software market is expected to accelerate at a CAGR of over 7% during the forecast ...